
BEC World Public Company Limited and its subsidiaries remain committed to being a leader in content production and distribution in Thailand, and as a media outlet striving to be a positive role model for Thai society. The company aims to provide and present news, dramas, variety shows, and educational content that benefits viewers, offering content that combines entertainment and value to meet the needs of viewers of all ages, both domestically and internationally, across all viewing platforms.
The BEC Group believes that content always remains a crucial factor for its business, even though viewer behavior, which previously primarily involved watching television, has shifted towards online viewing due to its greater convenience and speed. Regardless of the viewing channel, content remains a key factor in viewer choice, although viewers today can access programs without limitations on the channel or time.
Therefore, the company continues to prioritize the television business as its primary revenue source, while simultaneously restructuring Channel 3 to be more than just a television station. Leveraging its abundant content resources, the company expands into new media and global markets through the production and distribution of content in a Single Content Multiple Platforms format, meaning content is produced once but can be distributed and generate revenue across multiple platforms, including international markets. This adds value to the company's content. In addition, the company has developed the 3Plus online viewing platform, a digital platform for Channel 3, offering both free and subscription services that provide exclusive privileges and content for members only.
BEC Group prioritizes sustainable business operations alongside achieving strong financial performance and maintaining industry leadership. It operates under the principles of good corporate governance, demonstrating social and environmental responsibility through efficient resource utilization and support for the development of Thai society. The company aims to deliver valuable content to raise awareness and encourage viewers to participate in caring for society and natural resources. This is achieved by presenting news on social development and environmental conservation, and incorporating these issues into dramas, series, and variety programs through Channel 3 and the 3Plus platform. Furthermore, the company promotes its role as a socially and environmentally responsible organization by encouraging employees to use resources efficiently, such as electricity, water, fuel, and paper, and by organizing volunteer activities such as "Channel 3 Volunteers for Good," providing opportunities for employees, actors, and news anchors to participate in social development and environmental conservation. Importantly, the company emphasizes public participation by encouraging viewers to manage waste efficiently through various campaigns and by providing opportunities for students to visit the station's operations. To learn about the working processes of mass communication, the company also collaborates with various organizations that continuously carry out social projects, such as the Thai Red Cross Society, etc.
Finally, on behalf of the BEC Group and the Board of Directors, I would like to thank all the executives and employees who have jointly driven the business to achieve its goals, as well as shareholders, all stakeholders, government agencies, civil society, the private sector, and all parties involved who have continuously supported the operations of the BEC Group. I sincerely hope that the dedication and commitment to conducting business based on corporate governance, coupled with consideration for society and the environment, will help the BEC Group grow alongside Thai society stably and sustainably.
Mr. Viboon Leerattanakajohn
Acting President of TV Business
